Cracking the case on GDPR


Cracking the case on GDPR, Futures Housing Group
The above link will take you to the most creative, daring, impactful and fun campaign that has ever been run internally at Futures Housing Group. Instead of a boring awareness campaign, we wrote and implemented a multimedia narrative to explain the pit falls of data protection, all with a Film Noir inspired theme. Run over three months the campaign received more than 2,500 views of content, 48% increase in staff awareness of avoiding data breaches, 68% increase in awareness of GDPR penalties and 82% of staff feeling confident they know what to do in the event of a breach.