Creating strategic communications to enjoy, not endure

BDO

 

A new Managing Partner, a new Leadership Team, a new core purpose and a new strategy (‘BUILD’) in an ever-changing external and heavily-regulated environment.

From 1 October 2016, our challenge was set. How do we launch a new story (strategy) and a new storyteller (new Managing Partner) in a way that immediately inspires and involves 3500 people, so they understand the part they play in the journey? 

The simple answer – sheer hard work, dedication and passion. The longer answer – by professionalising the firm’s internal communications approach so our team’s Modus Operandi is clear: Connections, Content, Campaigns and Consultancy.

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