Taylor Herring
In 2023 we were all hoping for an easier year. Instead, the cost-of-living crisis and global conflicts led to increased uncertainty - presenting new challenges. However, we went on to create our best work on record. 2023 was the year we doubled down on our core brand promise – to deliver fame and fortune – work which impacts bottom line – work which is effective. At TH we specialise in what we call populist creativity – crafting stories which spark conversations – stories you might discuss down pub, over tea or see pop up on your timeline as you travel to work. For Apple TV+ we created a spectacular series of sustainable dinosaur artworks in three continents; we revealed the nation’s sweet tooth with an eggcellent new SubMelt; launched a one-of-a-kind ‘Grans go free’ package with easyJet holidays; put on a spectacular drone show for Samsung; flew in the face of gender stereotypes with easyJet Airlines, and drove Bounty fans wild in a viral Christmas campaign for Mars. We’ve had our best year on record, and delivered a host of integrated, category-shaking work – some of the strongest, and most exciting in our agency’s history.