Bridget Jacottet

Head of PR , Vitabiotics

With over 15 years of experience across both agency and in-house roles, Bridget Jacottet is a true industry stalwart, with a strong track record delivering award-winning work for globally recognised brands. They have led impactful campaigns for brands including Vitabiotics (Menopace, Pregnacare, Perfectil, Wellman and Well Woman), Boots, Philips, Kellogg's, P&G, Britvic, Walkers, Heineken and Jim Beam. Now working with the UK's number one vitamins brand, they oversee large-scale integrated campaigns featuring celebrity ambassadors and multi-agency collaboration. Her expertise covers brand and media strategy, integrated communications, PR activation, paid/earned influencer, thought leadership, global media launches, stakeholder engagement and reputation management, making them a highly credible and well-qualified PR Week judge.