Putting Zoom at The Forefront of Flexibility

Client: Zoom

Zoom took centre stage in keeping businesses open during 2020/21. To keep the brand relevant in a post-pandemic world, 3 Monkeys Zeno developed a comms approach highlighting the platform’s full capabilities and demonstrating its role in the future of work.

We monitored the ongoing situation and created stories which put Zoom at the forefront of conversations about hybrid work, pushing the company to take risks with its stories. The earned media campaign reached nationals, trades and verticals, opening up sales leads, driving uptake of Zoom’s platform and newer products and making it a dominant force in hybrid work.