PR Director , Serotonin
Martyna is PR Director at Serotonin, a marketing firm and product studio for web3. With over 60 employees worldwide offering services across content, design, PR, growth, events, community, and social media, Serotonin's industry-leading team supports the top projects and ecosystems at the center of the web3 movement.
Martyna has six years of PR experience after running strategic, high-octane programmes for a range of challenger and blue-chip clients at leading global agencies like Hotwire or Edelman. During her career, she led several award-winning EMEA-wide campaigns and was crucial to winning Edelman UK its first cryptocurrency client.
Martyna's one of few PR & communications experts specialising in the cryptocurrency, web3 and metaverse sectors. She is also Chair of the PRCA's first Financial Services and Fintech Group and last year was named in PRWeek's 30 Under 30. She has also been a PR Week Awards Judge in the Technology category for the second year in a row. In March this year, Martyna was recognised by Yahoo! Finance as top 10 female metaverse founders and influencers.