Minted in History

Cash Access

In December 2025, Cash Access UK marked the opening of its 200th Banking Hub in Billericay, Essex. Taylor Herring worked with the in-house team to turn what could have been a routine branch launch into a nationwide Christmas story. The creative was quite literally minted in history, a unique collection of seasonal chocolate coins celebrating the currency that had circulated in Billericay for more than 4000 years. The result was the most successful campaign in the not-for-profit’s history: a clean sweep of national & regional press and access to cash placed firmly on the seasonal news agenda at a time when it mattered most.